Samsung receives praise in NamibiaÔÇÿs first Best Buy Award

Samsung Electronics is proud to announce that it has received the highest number of votes in Namibia‘s first Best Buy Award survey in the category for best price-quality ratio for smartphones and household appliances. 

According to the research, consumers in Namibia gave Samsung a first-place ranking for the best price- quality ratio, a placement far ahead of its direct competitors. Conducted by the Swiss organisation ICERTIAS – International Certification Association GmbH – the Best Buy Award survey used an online questionnaire on a sample of 1 200 respondents in Namibia in July 2015.

The Best Buy Award survey measures consumers’ experiences, opinions and perceptions of the providers who offer the best value for money. Its objective and the associated certification is to simplify a buyer’s search for the best goods and services at the most favourable prices.

“This accolade shows that we are providing the Namibian public with quality products they can trust, at the right price. As a market leader we always strive to provide the best value for money whilst maintaining the highest level of quality using the latest technology and innovation. Samsung is proud to receive this award, which is closely aligned to our values, and thank our loyal consumers for their support,” says Michelle Potgieter, Director of Corporate Marketing and Communications at Samsung Electronics.

A number of leading international companies are actively using the prestigious Best Buy Award medals, including Bonduelle, Bosch, Danone, Dr. Oetker, Henkel, Lidl, Nestlé, Procter & Gamble, REWE Group, Unilever, Volkswagen, Zepter and many others. Although it is a young certification scheme, the Best Buy Award survey results have been cited by over 1 000 leading international and local media organisations since 2010, including Bloomberg, ABC, CBS, Fox and Yahoo Finance News.

“We will continue to innovate and give our consumers the best electronics products at the most affordable prices possible,” concludes Potgieter.