Oteya has finally dropped her “Am gone” music video which looks into gender-based violence.
The video dropped following the social media leak of a picture showing her bruised neck, later explained as part of the fight against gender-based violence campaign by her management.
The music video storyline however does not deal with the issue at hand as it shows no signs of verbal or physical abuse by her on-set lover who is only shown once throughout the music video.
If anything, the lyrics should have been about a husband who is barely home or comes home late at night. Without the lyrics the storyline is simple. A girl marries a man who gives her everything but his undivided attention. A husband who comes home three nights a week and she is now fed up with being alone in that big house, so she packs a small travel bag and leaves to sing on a hill for a few hours before returning home.
That’s the simple way to tell the story without sound, but Ogopa swears it’s so much more, so we will believe them.
There are just way too many missing pieces, because we know Oteya is capable of much more theatrics than punching a bag and driving a classic car.
As far as abuse goes, the only evidence the music video offers the viewers is a scarf. We assume the scarf is there to cover her bruised neck.
We can however not be blindsided by the fact that most women or men in abusive relationships suffer in silence because they do not have a black eye to show it.
This is because gender-based violence goes beyond being shoved into a wall, sometimes women and men in abusive relationships suffer the emotional and mental abuse by their partners. This leads to many conditions, such as depression, which is the only reason this music video’s poor storyline can work for viewers.
Oteya could have offered more than a scarf and broken ceramics on the floor.
We do however need to give accolades for the picture quality, just like any Ogopa butterfly production, the picture quality is clean.
We see the beautiful house, the fur, the luxury classic cars and the walk in closets but again, the music video could have done with a little more acting on both Oteya and her on-screen hubby’s side.
Nothing is more convincing than breaking plates and shuttering mirrors. Oteya’s on-screen hubby could at least have given us a little bit of aggression to buy into the abuse.
Vibe will give this 3 stars out of 5 for the drawing attention to something that is eating at the Namibian society and the clean picture.
Its important for any music video production that is truly looking into gender-based violence to always end the last scene with a hot-line number for anyone dealing with abuse to contact for help.