Hip Hop in Namibia has reached new heights with contributions to the making of music by producers such as Willy-G. The Villager chat with him about his lengthy run as a producer, beat auctions and the growth of music.
Name: William Willy-G aka WilliamMustBeControl’d Shilamba
Occupation: Artist, Entrepreneur
Relationship Status: In a relationship
How many years have you been doing music now?
I’ve been making music for 11 years now, started making beats in Grade 6.
What brought up the concept or idea of your beat auction?
My production partner Nasha Blaque and I always pump out like 5/6 beats a day when we get in studio together, we’ve been working together for 5 years and we always used to release free beats online after we filter out the good ones. And off late we haven’t been making any wack music. So we just thought we needed a new innovative way where we can sell our work and also get the public to decide how much its worth, it’s like a huge studio session.
When you’re not producing what do you do for fun?
When I’m not producing, I’m doing research or just kicking it with my people, as an artist you need to seek inspiration from people or environments outside your zone.
What artists have you worked with so far?
I’ve worked with Paradox, JBlack, KP Illest, Hansolo, just to name a few.
Being a producer and musician, which one do you find more challenging?
I believe the challenges are one and the same in both as a producer already is a musician.
What has been your most embarrassing moment on stage?
When we performed at a high school when “Heavy Friday” was still very popular, all the girls ran to the front of the stage as we were performing, the DJ changed the song on us.
Where do you find the inspiration for the beats you make?
Through life experiences and meeting new people, who DON’T listen to hip-hop.
What has kept you pushing in an industry where artists feel unappreciated and unsupported by local audiences?
I always look at my musical abilities as a natural thing given to me by God, just like breathing. So just like breathing, I don’t need any bodies consent to utilise my abilities. I’ll still be making music even if nobody listens to it.
What changes have you seen in the local hip hop industry thus far? Are they good or bad?
Definitely good, Namibian Hip Hop is growing, we have platforms that recognize and are aware of the influence of hip hop in the world, ThisTV is even hosting a Hip Hop Awards show this year. Now tell me that’s not growth.
What project are you currently working on?
Busy polishing Hansolo’s Reckless Youth album.
Who would you like to work with in future, internationally and locally?
I would like to work with the great Big Ben. It’s definitely also a dream of mine to have our very own president Dr. Hage Geingob, say something on one of our intro’s. He’s the coolest.
Can we expect to see more from C.U.P in the future?
Yeah, I’ve been with Ice, working on the new Cool Under Pressure album called “Free Money”, from which “Atata”, the first song off the album can be expected for release this month C.U.P headwear is also about to launch so the public can also expect that.